Philips renewed its commitment to CRY by continuing the Pay Roll Giving programme in the year 2007. 110 employees of the company participated in this programme.
Computer wiz Prashant, studying for his C.A and is now using his pet hobby to win more well-wishers for the cause of underprivileged Indian children. He is working on a chain letter to be sent via the net to fellow netizens. The letter will essentially be an appeal for participation in CRY’s work for underprivileged children. Prashant will also request his friends to mail his message to 10 other people they know, thereby keeping the chain of goodwill in the cyberworld!
TV channel Pogo aired CRYbuddies films on their channel, free, helping create awareness about CRY, its activities and the many simple things each one of us can do to make a difference.
While addressing the health care of privileged children and pregnant women through the protein supplement Protinex, Pfizer thought that it should include underprivileged children as well. In view of this they decided to give a certain amount per tin of Protinex sold in Feb 1999 – Jan 2000. The proceeds from this went towards the health component of CRY-supported initiatives. Encouraged by the success of the scheme, Pfizer is continuing its relationship with CRY. For every tin of Protinex sold this year, Pfizer will give CRY Rs.1. The minimum amount committed to is Rs. 10 lakhs.
The employees of Prudential Process Management came forward to show their support towards the victims of the Tsunami disaster. Each of them contributed a part of their salary, raising Rs 4.45 lakhs towards CRY’s Tsunami Rehabilitation efforts.
Padmini Products will contribute part of the proceeds to CRY for every pack of 3-in-1 agarbattis sold over 3 months starting August 2004.
Podar Education Network supports 2 projects with CRY – Vanchit Vikas Sanstha (VVS), that works with the mission of ensuring that children under the age group of 0-18 years get quality and equal education and health, that their life skills develop and to ensure their right to survival, provide them an opportunity that enables them to lead a life of dignity and empowering the Adivasi community in Pune, Amravati and Ahmednagar through collective action. They also support Shrishti, working in Wadasa – Desaiganj and the Kurkheda block in Gadchiroli district of Maharashtra and has ensured 100% enrollment in schools and accessibility to health & immunisation services for all children and mothers.